Entrepreneur, Leader, and Family-Centric Innovator.

Since embarking on my entrepreneurial journey in 1990, I have had the privilege of steering three operations to success, a testament to my unwavering commitment to innovation, good governance, and market leadership. At the core of my approach lies a deeply humanistic ethos; I firmly believe that the backbone of any thriving enterprise is its people. This belief has shaped my leadership style, one that prioritises the self-actualisation of my team members, empowering them to find purpose, take pride in their contributions, and, importantly, support their families and communities.

A pivotal element of my philosophy is the power of narratology and storytelling. I have found that stories are not just a form of entertainment; they are a profound and effective tool to assist people from all walks of life in reaching their potential. By weaving storytelling into the fabric of our business operations, we enable individuals to connect more deeply with their work, with each other, and with the mission of our company. This focus on storytelling has become a cornerstone of how we do business, fostering a culture where everyone's story matters and contributes to our collective success.

My approach fosters an environment where individuals are engaged not just in work but in a journey of personal and professional growth. This nurturing setting promotes a sense of belonging and pride, encouraging the success of both the individual and the company. It is this people-centric approach, underscored by the transformative power of storytelling, that has enabled us to build companies known not just for their market innovation but also for their exemplary governance and professional integrity.

Balancing the demands of entrepreneurship with family life has always been a cornerstone of my personal and professional ethos. Designing a life that not just accommodates but integrates family at its heart has been my greatest achievement. Being 'Mum' and an active participant in my family's life while navigating the challenges and triumphs of entrepreneurship is a role I cherish deeply. It's a testament to the belief that with the right approach, one can indeed have it all – a thriving business, a happy family, and a fulfilling life.

As I continue on this journey, my mission remains the same: to lead by example, demonstrating that success is not just measured by market share or profit margins, but by the positive impact we have on our people and their communities. Through the art of storytelling, we not only share knowledge and values but also inspire and empower each other to achieve greater heights. It's about leaving a legacy of empowerment, integrity, and, above all, a profound sense of family both within and outside the confines of the workplace.